Corporate Research
Our Corporate Research capabilities:
Qualitative Market Research
- Focus groups
- Ethnographies
- Shop-alongs
- Online Bulletin Boards
- One-on-one interviews
Quantitative Market Research
- Online, mobile and phone surveys
- Intercept surveys
- User experience studies
- Attitude & Usage studies
- Tracking studies
Custom Research Solutions
- Hybrid Targeting and Recruitment
methodologies - Blended qualitative and quantitative studies
- Multimodal approach
Integrated Consumer Engagement
- In-person field studies conducted at retail locations and other experiential events and venues
We are experts in the following industries:
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Retail
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CPG
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Healthcare
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Education
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Financial
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Automotive
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Media & Entertainment
Case Studies
Our Corporate research division is committed to:
Delivering best-in-class, innovative research, strategy and communications solutions, pinpointing what your audience cares about, and what goes through their minds when they make decisions.
Providing unique expertise in communications to multicultural audiences across generations, from Boomers to Gen X to millennials, Zennials, and Gen Z. We utilize traditional as well as custom recruiting solutions to ensure all audience segments are represented in research studies.
Generating actionable insights about multicultural consumers at different age, acculturation, and language levels.
Corporate research clients have included:
